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Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy
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Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy
Achieve the exact shade you want without thinning the icing.
Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy
Item #: 192179274

Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy

85% of respondents would recommend this to a friend

Item #: 192179274

XCD 21

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What Stands Out

Highly Concentrated
Wilton's gel food coloring is highly concentrated, requiring only a small amount for vibrant color, ensuring you maximize usage without compromising on intensity for your baking needs.
Versatile Use
Ideal for frosting, fondant, batter, and dough, this versatile gel can easily enhance the aesthetic of various baked goods, making it a must-have for any baking enthusiast.
Blendable Shades
With the ability to blend colors seamlessly, you can create custom shades to match any occasion, offering endless creative possibilities for personalized cake decorations.

Product Details

Shop Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy online at a best price in Saint Lucia. B09VTDZN3S
Product Dimensions 1.38 x 1.38 x 0.8 inches (3.5 x 3.5 x 2 cm); 1.41 ounces (39.97 grams)
Item model number 610-698
UPC 070896343338 070896066985
Manufacturer Wilton
Units 1 Fluid Ounces
ColorBurgundy
Brand NameWilton
Item FormGel
Global Trade Identification Number00070896066985, 00070896343338
Container TypeBottle
Age Range DescriptionAll Ages
CuisineUniversal
FlavorUnflavoured
Model Number610-698
Set NameSingle Item
Part Number610-698
Item Weight0.04 kg
Liquid Volume29.57 ml
Unit Count1 Fluid Ounces
Number of Items1
Number of Pieces1
Size1 Count (Pack of 1)
Formulation BaseGlycerin-Based

Who Should Buy?

Suitable For
  • Baking Enthusiasts

    Perfect for home bakers who want vibrant colors in their cake decorations, frosting, or fondant.

  • Professional Bakers

    Ideal for professionals enhancing their cakes and pastries with rich, blendable colors for special occasions.

  • Artistic Projects

    Great for crafting and art projects requiring pigment-rich colors in edible forms, enhancing overall creativity.

Not Suitable For
  • Casual Users

    Not suitable for those who occasionally bake since the concentration may be excessive for simple needs.

Product Description

Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy

Have any Query? Chat with us

Customer Questions & Answers

  • Question: What is Wilton Gel Food Coloring, and what is it made of?

    Answer: Wilton Gel Food Coloring is a highly concentrated gel-based food coloring, designed to provide vibrant color to your baked goods and confections. Made with FDA-approved ingredients, it offers a seamless blend into batters, icing, and fondants without altering their consistency. This makes it ideal for creating rich hues in cakes, cookies, and decorated desserts, enabling you to achieve the ideal shade for any occasion.
  • Question: How do I use Wilton Gel Food Coloring in my baking projects?

    Answer: To use Wilton Gel Food Coloring, simply dip a toothpick into the gel and swirl it into your batter or icing, adjusting the amount until you reach your desired color intensity. It's great for tinting buttercream, sugar paste, or even cookie dough. Just remember that a little goes a long way, making it efficient and effective for achieving deep shades without oversaturating your mixtures.
  • Question: Can I mix different colors of Wilton Gel Food Coloring?

    Answer: Absolutely! Mixing different shades of Wilton Gel Food Coloring is a great way to create custom colors for your baking needs. For instance, combining burgundy with a touch of brown can yield a beautiful wine color. Use a palette or small bowl to experiment with your mixtures until you reach your desired hue, allowing for endless creative possibilities in cake decorating and other confections.
  • Question: Is Wilton Gel Food Coloring suitable for chocolate and candy making?

    Answer: Yes, Wilton Gel Food Coloring can be used with chocolate and candy, provided you opt for fat-soluble colors specifically designed for these applications. While the gel works wonders in batters and icing, special candy colors are better for chocolate since they mix seamlessly without affecting texture. Always ensure you are using appropriate colors based on your medium for the best results.
  • Question: How should I store Wilton Gel Food Coloring for longevity?

    Answer: To ensure the longevity of Wilton Gel Food Coloring, store it in a cool, dry place away from direct sunlight. Make sure the cap is tightly sealed to prevent drying out. When properly stored, gel colors can last for several years, allowing you to use them for numerous baking projects and special occasions without worrying about expiration.
  • Question: What are the benefits of using gel food coloring versus liquid food coloring?

    Answer: Gel food coloring offers several advantages over liquid options. Its concentrated formula allows for vibrant color with minimal use, reducing the risk of altering the consistency of your mixtures. Gel colors also provide better staining power and reduce the likelihood of fading during baking. This makes them perfect for professional and home bakers who want reliable and intense results in their decorated treats.
  • Question: Is Wilton Gel Food Coloring vegan-friendly?

    Answer: Yes, Wilton Gel Food Coloring is vegan-friendly, as it does not contain any animal-derived ingredients. It is crafted with plant-based materials, making it suitable for a wide range of dietary preferences. This quality allows you to create beautifully colored desserts that cater to vegan diets, ensuring that everyone can enjoy your delicious creations.
  • Question: What can I create with Wilton Gel Food Coloring?

    Answer: Wilton Gel Food Coloring is versatile for various baking and decorating projects. Use it for tinting frosting for cupcakes, achieving vibrant colors in cake batter, or creating artistic designs in fondant. You can also use it for cookie decorations or even homemade ice creams. Its adaptability makes it a staple in any baker's kitchen, perfect for holidays, birthdays, or themed celebrations.
  • Question: Does Wilton Gel Food Coloring have any allergens?

    Answer: Wilton Gel Food Coloring is free from common allergens such as nuts, gluten, and dairy. However, it’s always essential to check the ingredient list for any specific dietary concerns. This quality makes it a safe choice for many people, ensuring that you can use it in your baking without worrying about allergic reactions for your guests or family during gatherings.
  • Question: Where can I buy Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy?

    Answer: You can buy Wilton Gel Food Coloring, Concentrated Gel-Based, 1 oz., Burgundy, conveniently on Ubuy in Saint Lucia. Ubuy offers easy online access to a wide range of Wilton products, making it simple for you to find and purchase the specific food coloring you need for your baking projects.

Wilton Food Coloring 610-698 Editorial Review

**** Wilton Gel Food Coloring has garnered praise for its high concentration and vibrant results, making it a staple for both amateur and professional bakers alike. Users Consistently highlight the pigment's strength, noting that "a little goes a long way," which effectively reduces the need for excessive applications and minimizes any unwanted aftertaste often associated with food dyes. The product has been particularly well-received for its ability to blend seamlessly into icings and fondants, allowing bakers to achieve precisely the colors they desire for their cake designs. This versatility makes it an excellent choice for detailed decorating tasks, as mentioned by reviewers needing specific hues to match cake themes. Affordability is another aspect that customers appreciate, especially given the challenges of finding Wilton icing colors readily available in stores. Many users have expressed satisfaction with the product's value for money, confirming that the quality justifies its cost. However, Consumers should exercise caution as the coloring has a tendency to stain surfaces, an important Consideration for those who want to ensure their workspace remains unsullied. Overall, the Wilton Gel Food Coloring is celebrated for its vibrant and reliable performance, making it essential for home bakers looking to elevate their decorating skills. **

Customer Reviews & Ratings

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Pros

  • Highly pigmented, allowing for minimal usage.
  • No unpleasant aftertaste, enhancing overall enjoyment.
  • Versatile for use in icings, fondants, batters, and dough.
  • Affordable alternative to purchasing directly from retailers.
  • Excellent value for money, particularly for home bakers.

Cons

  • Stains surfaces easily, requiring careful handling.

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“Excellent quality and original too,when ubuy send original things I will appreciate that ,I very satisfied thank you”

23 July 2026 · via Trustpilot
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XCD 21

Order now and get it around Thursday, September 10

QTY:

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Our Top Logistics Partners
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Features & Benefits

  • 1 ounce of concentrated icing color gel.
  • Produces deeper, richer colors with a small amount.
  • Concentrated formula ensures no thinning of icing.
  • Available in a variety of vibrant colors.
  • Made in the USA for quality assurance.
  • Perfect for bakers looking to create stunning decorations.

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